Valencia CF incorporates Linethree as Official Commerce Partner. The club chooses the Korean company to help bring official Valencia CF products closer to fans in South Korea.
Linethree is an emerging startup based in Seoul that, thanks to its technological expertise, brings a higher degree of innovation to the sports sector. With a primary focus on football, they cover both top clubs and grassroots football around the world.
With the help of Linethree, Valencia CF continues its strategy of approaching the Korean market. The Korean startup will offer all South Korean fans the possibility to purchase Valencia CF merchandise through its sales channels, thus contributing to a greater internationalisation and visibility of the club. In addition, they will actively promote Valencia CF among Korean fans.
With this agreement, the Korean company shows its confidence in Valencia CF in a difficult moment worldwide due to the economic situation generated by COVID-19. In addition, this partnership allows Korean fans to get closer to the Mestalla club and enjoy their favourite products.
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